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Taking your business on the road can be difficult. There are so many amenities that you don’t think twice about having. Things like stocking inventory or logistics. When you are working outside of that environment, things can get tricky. But they don’t have to trip you up. Some entrepreneurs work exclusively on the go in markets or in food trucks that are permanently stationed in a certain area. No matter what your reason for being out of doors and making money is, here are a few ways to make selling easier.
Stock Enough Product
No one wants to be told no, and no one, especially a business owner, wants to tell anyone no. A major key to not having to be put in this situation is to have plenty of products on hand. Use your car as a storage room and make sure your more popular items are backed up and your less popular items have at least a few backups. There may come a time when you will run out of something because it is just so busy, and in cases like that, it’s okay to run out because of high volume and not because you did not plan ahead like you could have done.
Markets are a great place to give out samples of what you are selling. Most people choose to take a quick lap before committing to purchasing a specific item. So if you have a sample readily available for them, they may be more inclined to come back and make a purchase.
Worst-case scenario, your product is in their hands. This allows customers to test it out without any drawbacks. You can also use this opportunity to provide additional information with that sample. Things like your website and social media accounts ensure customers can interact with you sooner. It’s more convenient than having a customer go back to a market.
Offer Cashless Payments
A lot of markets or places on the go don’t offer credit or debit card payments. This can cause you to lose a lot of customers and money. To avoid this, get an easy and portable card reader. With the reader, you will be able to make sales with cash and credit. Customers will be able to sign and tip just as they do in restaurants and retail stores. You will never have the fear that you may be losing a sale because everyone, no matter what form of payment, will be able to get what they want from you.
Have an Attractive Set-Up
Don’t get lost in the sea of vendors. Set up your sales area to include your dynamic logo and colour scheme so that passers-by will be drawn to you. This is a great way to get them interested in what you are selling and will raise your chances of making a sale.